Thursday, October 28, 2010

Explain Impulse Buying

"Alice, whats impulse buying?"
"Sorry, I'm not allowed to talk to you," I replied.
"Cant you just tell me? Quickly?"
"Well, in that case. Impulse buying is when you buy something unplanned. For example, you came to the store to buy a teddy bear, but instead a candy bar grabs your attention and you buy that first."
"Why would I want a candy bar?"
"I said for example, Judy"
"Oh. Can you give another example. I haven't quiet caught on yet."
"Okay, right now. You and I walked into K-mart to buy a sofa for my room, but we buy a chocolate bar instead."
"Why does it have to be a chocolate bar? Why cant it be a television...?"
"Fine, we bought a television instead."
"What if you didn't buy something unplanned?"
"Then I wouldnt be an impulse buyer..."

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